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  1. SWOT analysis - Wikipedia

    In strategic planning and strategic management, SWOT analysis (also known as the SWOT matrix, TOWS, WOTS, WOTS-UP, and situational analysis) [1] is a decision-making technique that identifies …

  2. SWOT: What Is It, How It Works, and How to Perform an Analysis

    Dec 19, 2025 · Discover what a SWOT analysis is, how it works, and how to perform one to identify strengths, weaknesses, opportunities, and threats in business or planning.

  3. SWOT - Definition, Examples, Process, Uses - Corporate Finance Institute

    What is SWOT Analysis? SWOT stands for S trengths, W eaknesses, O pportunities, and T hreats. A SWOT analysis is a framework to help assess and understand the internal and external forces that …

  4. What Is A SWOT Analysis? Download Our Free Template

    Aug 28, 2025 · Every SWOT analysis consists of four components: strengths, weaknesses, opportunities and threats. While these four components don’t change, the information and indicators …

  5. What is a SWOT Analysis? How To Use It for Business

    Sep 16, 2025 · A SWOT analysis is a strategic planning tool that helps businesses assess their strengths, weaknesses, opportunities and threats. It can guide you in overcoming challenges and …

  6. What is a SWOT analysis? Definition, examples and how to

    Apr 17, 2025 · The primary goal of a SWOT analysis is to increase awareness of the factors that go into making a business decision or establishing a business strategy. To do this, SWOT analyzes the …

  7. SWOT Analysis: Examples and Templates [2026] • Asana

    Looking for a way to separate your organization from the competition? A SWOT analysis is a technique for identifying strengths, weaknesses, opportunities, and threats to develop a strategic plan or …

  8. What Is a SWOT Analysis? (Definition, How to Do One) | Built In

    Sep 24, 2025 · SWOT analysis is a strategic technique used to identify a business's internal strengths and weaknesses, as well as external opportunities and threats. It helps teams develop strategic …

  9. SWOT Analysis – How to Do It Properly - SM Insight

    Jun 16, 2025 · SWOT analysis involves the collection and portrayal of information about internal and external factors that have, or may have, an impact on business. [2]

  10. SWOT Analysis: Complete guide & templates | Lucidchart

    Learn how to adjust styling and formatting. Locate what you need with Feature Find. Share your diagram with your team to start collaborating. SWOT analysis can be high-level or granular, and help the …