I think Lego might be really onto something with its tech-equipped Smart Play Smart Brick sets, but is it the future of Lego ...

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The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

As I detailed yesterday, the Smart Play system contains three elements. The Smart Brick is packed with technology like ...

Lego developed a custom ASIC chip that allows its new Ssmart Bricks to pick up on signals from surrounding Smart Tags that ...

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...

Benson also confirmed that the new initiative contains no artificial intelligence at all, as well as no camera.

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you can get it.

LEGO reveals its Smart Play system, which uses a Brick, Tag, and Minifig system to bring greater interactivity to its sets.

For example, the most attention-grabbing thing you can do with Lego’s flagship set is have a lightsaber battle. Two Smart ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. I wasn’t exactly a LEGO kid, and I’m most ...

Ashely Claudino is an Evergreen Staff Writer from Portugal. She has a Translation degree from the University of Lisbon (2020, Faculty of Arts and Humanities). Nowadays, she mostly writes Fortnite and ...