“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Carolina Abenante, co-founder of NYIAX.

A few years ago, “data clean rooms” were all the ad tech trades could talk about. The  relatively new technology was one that ...

The industry needs to avoid falling into the trap of seeing clean rooms as a substitute for identity, argues InMobi‘s Todd Rose. Clean rooms can't substitute identity, argues InMobi's Todd Rose / ...

In today’s world of complex mergers and acquisitions (M&A), more and more companies and their professionals are utilizing data rooms to help facilitate the M&A due diligence process. In M&A ...

Third-party cookie deprecation is having a debilitating impact on the digital marketing and advertising industry. While decisions by major web browsers to eliminate the use of third-party cookies are ...

There’s much talk in martech circles about data clean rooms and the new capabilities they’re opening up for brands looking to share data safely Acxiom’s Tate Olinghouse, chief client officer, explores ...

If you are raising capital, you already know the feeling. You finally get an investor to say, “Send me your data room,” and ...

In an age when information is the most precious currency, data security is critical. Particularly, enterprises, legal offices, and financial institutions handle a lot of private information. Sensitive ...

New offering gives organizations a secure way to activate and share trusted backup data across internal and external AI platforms TINTON FALLS, N.J., Oct. 29, 2025 /PRNewswire/ -- Commvault (NASDAQ: ...

Dublin, Sept. 18, 2024 (GLOBE NEWSWIRE) -- The "Virtual Data Rooms - Global Strategic Business Report" report has been added to ResearchAndMarkets.com's offering. The global market for Virtual Data ...