Rakuten Advertising, an affiliate marketing network, has integrated Button's mobile software to drive app installs and boost sales and repeat purchases for brands. Through Reach, Button's latest ...

Rakuten, the Japanese e-commerce giant, is ramping up its challenge to Amazon and Netflix with plans to expand its video-on-demand service in Europe, at the same time as teaming up with four major TV ...

Mobile technology company Button today announced a partnership with affiliate network Rakuten on the heels of launching with Uber Eats and Groupon its suite of personalization and intelligence ...

Rakuten TV, the Japanese e-commerce giant’s effort to take on Netflix and Amazon in the world of video streaming, has been a minor player when it comes to market share for online entertainment, with a ...

As retail has shifted from brick and mortar to online sales, quintessential American megachain Walmart has found itself displaced. Amazon, with its booming e-commerce conglomerate and successful ...