YouTube’s recent sweeping ban on ad blockers is a hot topic of debate these days. On one hand, there are folks who refuse to break under Google’s pressure and sign up for an ad-free YouTube experience ...

Google is consolidating its content suitability levers for advertisers across YouTube and the Display Network starting in September. What’s changing: Why we care. The updates could have implications ...

Google started a big fight against ad blocker use on YouTube a few years ago, which was perfectly understandable. YouTube is free for people who don't want to pay for a Premium subscription because ad ...

This article is part of Gizmodo Deals, produced separately from the editorial team. We may earn a commission when you buy through links on the site. Reading time 2 minutes Without YouTube Premium, you ...

When Google bought YouTube in 2006, the young site was unprofitable. It was already a cultural phenomenon, with viral videos consumed millions of times daily, but it didn’t make any money. It wasn’t ...

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...