For simple user queries, a search engine can reliably find the correct content using keyword matching alone. A “red toaster” query pulls up all of the products with “toaster” in the title or ...

The increased use of language understanding in search engines has prioritized writing content that is organized by topics and subtopics and communicates the message in a way that lacks ambiguity.

Semantics = theory of meaning, yet most define semantic search with a focus on intent. “Meaning” is not the same as “intention.” Learn more. Since 2013, Google has been gradually developing into a 100 ...

It’s no secret that data is the fuel of the 21st century. Its role in our personal lives, as well as the world’s economies, cannot be overstated. Tech leaders who have overseen digital transformation ...

As for the AI bubble, it is coming up for conversation because it is now having a material effect on the economy at large.

Semantic SEO helps search engines understand context. Learn how to use entities, topics, and intent to build richer content that ranks higher. Semantic SEO aims to describe the relationships between ...

Today’s marketing teams juggle dozens of platforms — CRM, email, social media, analytics, personalization engines and more. Each system generates valuable customer and campaign data, yet too often ...

For some, it’s already a way of life, for others it’s a long sought after ideal. Stace Harman chats to indie developers to get their thoughts on the hows, whys and wherefores of indie dev. The ...

At the heart of Microsoft’s AI application development strategy is Semantic Kernel, an open source set of tools for managing and orchestrating AI prompts. Since its launch as a way to simplify ...