SAP has always been a leading provider of CRM software. However, SAP’s strategy has shifted toward a software-as-a-service (SaaS) model through which it plans to close the gap between its offerings ...

With the increasing adoption of advanced software in almost every industry as part of their digital transformation efforts, prominent software companies SAP (SAP) and Salesforce, Inc. (CRM) should ...

The demand for cloud-based customer support solutions has burgeoned during the COVID-19 pandemic, as it resulted in many organizations embracing the work-from-home culture. According to a Fortune ...

In this piece, I evaluated two enterprise software stocks, Salesforce (NYSE:CRM) and SAP (NYSE:SAP), using TipRanks' comparison tool to determine which is better. Salesforce offers cloud-based ...

Salesforce dominated the worldwide CRM market with a 19.5% market share in 2018, over double its nearest rival, SAP, at 8.3% share. Worldwide spending on customer experience and relationship ...

Every business over a certain size uses CRM software to handle marketing, sales, and everyday operations. If you want to earn top dollar, it’s important to know how these platforms work. There are ...

ENTERPRISE SOFTWARE is an unlikely source of hubbub. Bringing up CRM or ERP in conversation has usually been a reliable way to be left alone. But not these days, especially if you are chatting to a ...

Advanced AI technology is springing up all over, including the enterprise software mix. SAP and Salesforce both provide various cloud-based products and services in areas such as customer relationship ...