Just ahead of New York Fashion Week kicking off on Sept. 11, MAC Cosmetics is bringing back a cult favorite from the 2000s, as well as introducing a new liquid highlighter created to help users ...

If you're feeling as though a new TikTok beauty trend is emerging almost every day, you're not wrong. We've had clean girl makeup, ghost lashes, and jam lips captivate consumers as of late, and the ...

Baked makeup is named after its unique manufacting process where pigments start as a liquid, turn into creams, and are then baked. It's different from powders, which are milled and compressed into ...

A makeup artist-approved guide to doing the toasty makeup look, the latest trend that celebrities like Hailey Bieber and ...

MAC Cosmetics' new flagship store at Deji Plaza in Nanjing, China. (Image courtesy MAC Cosmetics) Sometimes a store is just a store…and sometimes it’s a lot more. MAC Cosmetics’ newly redesigned ...

ORLANDO, Fla. — Cosmetics retailers have significantly stepped up their marketing of skin care products to tweens, teens, and even preadolescents — a trend that a pediatric dermatologist warns may not ...